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Callan Group Communications Celebrates 10 Years in Business

When Diane Michael got a call from her father asking for her to fly to Port Orange to take care of him post-op from having all arteries to his heart replaced, she dropped everything left San Diego the following day. After spending a week cooking and cleaning while taking care of her dad, this energetic entrepreneur decided to contact the local Humane Society and host a fundraiser while she was in town. In San Diego, Michael ran a successful business where...

Unlocking Webinar Vibes: How Callan Group Communications Boosts Your Engagement Game

In today’s digital scene, connecting with your audience is a must. At Callan Group Communications (CGC), we’ve been rocking impactful webinars for ages—way before online classes became a thing. With our experience, we’re here to help you harness the power of webinars for engagement, education, and so much more.   Let CGC Help You Host a Webinar? Webinars are more than just a trendy way to market; they bring some serious perks. Here’s why you should think about hiring CGC to add...

JPG vs PNG

JPG vs PNG By Justine Mancini What is our internet experience if not for images? Anyone who has saved an image from the web or for a simple paint program knows that there are tons of file formats to choose from. If you're not a graphic designer, artist, or photographer, many of those file formats aren't going to be any of your concern. Instead, you probably most often deal with JPGs (or JPEGs) and PNGs. But do you sometimes wonder if you...

Effective Gratitude – Universe Nudge

Callan Group Communications Creative Director, Diane Michael, aka "Digital Di", wrote "After Mom" in 2018. During this pandemic, she offers a suggestion of practicing "effective gratitude". Listen to part of Insight 10 which goes over a "gratitude shift". If this video touched you and you want more information on the account, Universe Nudge, follow on Instagram!

Marketing Through an Economic Downturn

Listen to "Digital Di" discuss some tips on how to effectively communicate during crisis.

Boosted Posts on Instagram & Facebook

< Watch our Vlog about boosted posts > We see many clients choosing to boost posts on Facebook and Instagram. CGC highly recommends to do this as your message will span a larger reach to potential clients that your current marketing may not be able to connect with. Callan Group Communications can do a custom branded boosted post for $100 plus the amount you want to spend. We recommend a minimum of $250 for the post but can do in any...

TIS the Season of GIVING!

TIS the Season of GIVING! By Callan Group Client, Nita Schmellick, Pres/CEO with Community Foundation of East Central Florida WE have all heard many stories of nonprofits, some very big and well known, being involved in a scandal or financial mismanagement. How can we trust that when we make a donation to a nonprofit it will be used for good and the agency is fiscally responsible with our money? About 40% of all individual nonprofit donations are made in December. Charity Navigator...

Responding to Negative Reviews

Callan Group Communications responds on behalf of many of our clients on their platforms. Because we are an extension of their marketing and business development, we understand how to communicate their company goals and culture and do this by way of responding in their voice over dozens of platforms. This was a response we received from a newsletter that was sent out for one of our clients. We didn’t change grammatical or spelling errors. “Obviously u have music on Thursday. I...

Public Relations + Event Management = Success

With vast experience working with national non-profits for nearly 20 years, our event management talents exceed expectations. We love bringing education to all events and are hired for one-time needs or public relations on an ongoing basis where we incorporate both. Recently we teamed up with Todd Patrick & Co. Salon for our client, Tempus Hair Restoration for “Operation Hundreds of Heads”. With a team effort, we executed an amazing event that boosted both businesses on social, in black and...

Rent a Pool by the Hour

Want to throw a pool party but you don’t have a pool? Well, there’s now a solution for that! Swimply is a new platform that allows you to rent a pool by the hour! This platform allows owners to put their pool up for others to use at an hourly rate. The rates currently range for $35 to $200 per hour. However, we found that most average around $45-$60 an hour. With this popular new trend, many homeowners will want to take...